Argan Oil- Liquid Gold from Mother Africa
Argan oil has been referred to
as liquid gold- so much so that's it's becoming cliche. But, the
numerous. First, pure cosmetic grade, organic, virgin Argan oil
is literally a
lovely gold color. It's beautiful- maybe even more beautiful than
golden jojoba oil. Secondly, the wayArgan oil it can benefit your skin
make it a precious part of your beauty regimen. Lastly, the
stuff is just about as expensive as
gold. Argan oil is the latest craze in the hair and skin
industry. Treasured Locks was way out ahead of the shea butter
curve incorporation shea butter
into our products beginning in 2002. Argan oil is a another cosmetic
miracle from Africa. We already mentioned shea butter. Then
clays like Rhassoul clay. Natural-Laxer MIX, sold by Treasured
is based on an ancient African secret. We took a little while to be
convinced of the benefits of Argan oil. It's so expensive, we
kept wondering if it was worth it. After all, we already had
access to jojoba oil, shea oil and emu oil, all absolutely amazing
natural oils. But, we kept hearing so much
about it we had to try it and we're glad we did. Argan oil might not
change your life. But, it can change your appearance.
Read on for the
secrets of how Argan oil can help you have softer, smoother and just
generally healthier hair and skin. Make sure you read the entire
to discover all of the secrets of this. Argan oil can be used for
culinary (eating) purposes or for cosmetics. This article will
focus on the benfits of argan oil in cosmetics.
Exactly What is Argan Oil?
Treasured Locks only uses pure,
certified organic Argan oil. The oil is imported from Morocco in
Northern Africa. It is extracted from a nut that grow on a rare
tree in Northern Africa. The Argan tree is a very well adapted and
hearty tree that survives in a harsh environment. The tree can
live for up to 200 years. The Berber women have harvested the
nuts, processed them by hand and used the oil for centuries. As
we are seeing with foods like quinoa from South American and other
produce, the value of the product has gone through the roof now that
the rest of the world has discovered it. The Argan tree was used for
firewood and for construction until recently. Argan oil is naturally rich in nutrients
that your skin will just drink up. The oil itself is
similar to coconut oil, olive oil, jojoba oil, shea oil or a host
of other oils. The difference is the profile of just how nutrient
rich it is. It has an extremely high amount of vitamin E (twice
as much as olive oil). Argan oil contains 80% essential fatty
acids (called essential because our bodies do not produce them).
It has a high level of anti-oxidants which help preserve the youth of
our hair and skin. The texture is very light and non-greasy. The
fragrance is very slight and kind of nutty. The oil is very
easily absorbed into hair and skin and will not weigh down even fine
hair. We would be hard pressed to produce a man-made oil that was
nearly as beneficial for skin and hair as natural Argan oil is.
The combination of just how rare the oil is along with its benefits
combine to make it extremely expensive.
Click to find natural Argan
Don't Be Fooled- What You Need to Know Before Buying
Inevitably, when something like Argan oil is discovered, there are
those who will jump in to exploit an unsuspecting public. We were
a little surprised when we started researching Argan oil and discovered
it for really cheap on a few sites. How could they be selling it for
that price when it costs so much to get it in the first place? We won't
mention any names. But, a major etailer, named after a jungle in
South America, has vendors listing products described as "argan
oil". Then, we read the ingredients on this "argan oil".
Here's an example
Dimethiconol, C12-15 Alkyl Benzoate, Fragrance (Parfum), Argania Spinosa Kernel Oil, Yellow
11 (CI 47000), Red 17 (CI 26100)
Did you catch that? Yeah, there's Argan oil in there- at least some. Right after
fragrance and before the first of the artificial colors.
Pure Argan oil is going to be expensive. As of the time of this
writing, wholesale Argan oil
is going for approximately $200/gallon. Treasured Locks has
combined Argan oil with other beneficial all natural oils to create an
elixir that is both highly beneficial and affordable. Compare our
ingredients list to theirs:
100% Organic Moroccan Argan Oil,
Golden Jojoba Oil, Castor Oil, Sweet Almond Oil
Before you buy, insist on
knowing what exactly is in the oil you are buying. Don't
buy something just because it says it's made with 100% Argan oil.
That doesn't necessarily mean it is 100% Argan oil, only that they put
some (100%) Argan oil in it.
Is Argan Oil the Fountain of Youth?
The list of benefits of Argan oil can read like the pitch of a snake
oils salesman. While Argan oil won't cure any diseases or turn
back the hands of time and the benefits are surely slightly overstated
by some, there is scientific evidence backing up many of the
Unlike snake oil, in the labs, the claims about Argan oil stand up to
scrutiny. Argan oil contains a plethora of highly sought after
- Vitamins E and F- anti-oxidant (prevent damage), prevents
- Essential Fatty Acids- keep skin looking youthful and
Reduce inflammation which helps with circulation and hair growth
- Squalene- Squalene oil is the most common fat and
in and on human skin. It is a natural moisturizer.
- Carotene- protects against and reverses damage from
What Are You Doing? You Look Great!
Don't you just love to hear that? Now that you know how Argan oil does
what it does. What does it do for for hair and skin? It
does a lot. The majority of our clients are African-American and
are interested in Argan oil and how it makes their natural hair look
Argan Oil for Hair and Scalp
- Argan oil smoothes the hair- this causes hair to naturally appear shinier without
- Argan oil moisturizes hair natually
- Many of our customers have reported that they find Argan
their hair softer and more manageable.
Some have said that, over time, it elongates the cutl pattern of their
- Argan oil applied to the scalp will allow the hair to grow
faster. This combined with less breakage because the hair is
softer and more moisturized results in longer,
- Argan oil repairs damage
from chemical treatments
(relaxers and coloring). For natural hair, Argan oil can repair
damage from neglect and too much heat.
- Argan oil can prevent and relieve dry, itchy, flaky scalp.
Argan Oil for Skin
The benefits of Argan oil for the skin are almost too numerous to
mention. We'll include just a few. Our Treasured Locks
African Argan Oil Elixir can be used for both hair and skin care.
- Because of its fatty acid content, Argan oil is one of the
best moisturizers for skin.
- Argan oil is safe for all skin types and all ages.
- Argan oil is antiseptic- it kills microbes on the skin
- Argan oil is easily absorbed by the skin leaving the skin
glowing but not greasy.
- When applied on a regular basis it can help prevent stretch
- Argan oil protects the skin from damage from sun, smoke,
other threats to your skin's health.
- Argan oil reduces inflammation and can treat a number of
like mild cases of eczema, psoriasis, etc.
- Argan oil helps regulate sebum (natural skin oil)
skin not too oily and not too dry.
- Argan oil relieves dry, itchy, flaky ski
- Argan oil helps slow aging by promoting the renewal of skin
making skin more elastic and reducing fine lines and wrinkles.
- Argan oil helps to stimulate the renewal of skin cells,
making the skin more elastic.